Porsche sales in the first quarter of 2022 are 68,426 units
Porsche sales worldwide in the first quarter of 2022 (January-March) have been announced. The total number of Porsche sold is "68,426".
This figure is 5% down from the same period last year.
However, considering that the sales volume in the first quarter in North America announced the other day was 24.9% down from the same period of the previous year, it is amazing that we can keep this number worldwide. I think so.
Considering the current very exceptional situation, Porsche is said to be the one who did well this first quarter, and it is said that there is very high demand in Europe, the United States, and China.
However, in addition to the fact that there were many problems with supply and logistics, the number of people infected with corona in China and other countries was increasing, so it was a time of trial.
I think that the fact that we couldn't build a car or deliver it even if there was a high demand was a very difficult situation.
In Europe, 22,791 units were sold in the first quarter, and despite the fact that it was very strong last year, this figure is an increase of 18% from that time (the same period of the previous year).
In Germany alone, 6,925 units were sold, an increase of 16% from the same period of the previous year. The number of deliveries in Europe has helped the numbers worldwide a lot.
Porsche's largest single market in the world, China, sold 17,685 units in the first quarter of 2022.
Due to the increase in coronavirus, Porsche centers were closed in some areas and there were problems with logistics, resulting in a decrease of 20% compared to the same period of the previous year.
28,991 units have been delivered to Asia Pacific, Africa and the Middle East, and 13,042 units to the United States.
First Quarter of 2022 (January-March 2022)
Porsche worldwide sales
2020 | 2021 | 2022 | Year-over-year basis | |
Worldwide | 53,125 | 71,986 | 68,426 | -5% |
Europe | 16,787 | 19,389 | 22,791 | 18% |
(Germany) | 5,214 | 5,957 | 6,925 | 16% |
North America | 14,307 | 20,468 | 16,644 | -19% |
(America) | 11,994 | 17,368 | 13,042 | -25% |
Asia Pacific, Africa, Middle East | 22,031 | 32,129 | 28,991 | -10% |
China | 14,098 | 21,991 | 17,685 | -20% |
Looking at the first quarter of 2022 worldwide, the most popular models are still SUVs.
First Quarter 2022 Porsche Worldwide
Unit sales by model
model | 2022 Q1 sales volume |
Macan | 18,329 |
Cayenne | 19,029 |
Taycan | 9,470 |
911 | 9,327 |
Panamera | 7,735 |
718 | 4,536 |
Porsche says that it will continue to be vigilant in the second quarter, when the corona supply problem, the logistics problem and even the war in Ukraine are problems.
Somehow, all the bad things are happening these days.
"People's health and safety are our top priorities," said Detlev von Platen, Porsche's Director of Sales and Marketing. "We will never compromise on providing an inspiring and unique experience for our customers." It has been.
It has been a difficult time for any automobile manufacturer (even in other industries), but Porsche also has a high demand, so it would be nice if Porsche could manage to cope with it ^ ^
Source:(Official) Porsche delivers 68,426 vehicles in the first quarter
Related article:
◆2022 Q1 Porsche sales in North America
◆Porsche Summary for 2021: Annual Report 2022
◆2021 New car sales in Porsche (overall & in Japan)
◆2021 Q1 Porsche sales worldwide
◆2021 Q1 Porsche sales in North America