There are many women's magazines in the beauty salon
When you go to a beauty salon, there are usually various types of "magazines" in the shop, and the shop staff will bring a few of them to each customer. Will come.
I think it is common for women's beauty salons to have this magazine service in most places.
Most of the magazines available are "women's magazines (mainly fashion magazines, cosmetics and beauty magazines)" for various age groups, and more hobby and practical magazines (travel magazines, cooking / lifestyle magazines). ) Etc. are prepared in some places.
Well, I've definitely never met a "car magazine" in the past @ beauty salon (laughs).
I'm not very interested in the first place unless I usually buy and read so-called women's magazines myself (of course, reading in books).
Uh. Am I really a woman inside? ?? I'm sometimes worried about myself, but when I go to a beauty salon, I try to read the magazines that I have published because it's a big deal. However, it's really fluffy, and it ends immediately after turning over.
this time. When I went to the beauty salon, three of the magazines I had published had an advertisement for a car, so I thought it was a little interesting, and that was the only thing I was interested in.
First, here is the first magazine. * I'm sorry that the image is bad because it is a quick photo taken at a beauty salon on my lap.
VERY (February 2019 issue: 720 yen)
This special feature is "Don't leave yourself doing your best for someone! I want to love myself more this winter ♡ ”. Yes ...
Is this magazine called VERY a calm fashion magazine whose main target is people in their thirties?
In magazines targeting such calm women in their thirties, "Nissan" e-Power-equipped Serena and Leaf were featured.
There is an article about how to balance work and child-rearing for "mama" who works at Nissan.
And then this magazine.
Oggi (February 2019 issue: 750 yen)
The special feature of this month's issue is "Winter is your chance to get along with sneakers! 』.
This is a fashion magazine whose main target is "working women" of the Arasa generation. It is said that it is a magazine that "does not just follow trends, but pursues a style that" the wearer looks nice "and" the person and the surroundings are comfortable ".
The car advertisement that appeared in such a magazine is the Lexus UX200. The manufacturer's suggested retail price is from 3,900,000 yen.
And here is the last.
Beauty ST (March 2019 issue: 890 yen)
The special feature of this month's issue is "[The last diet in my life] For me who will lose weight immediately and never get fat again! 』. Oh, I read this a little seriously (laughs). Fufufu.
This beauty ST is a beauty magazine that targets women in their 40s and 50s, and focuses on cosmetics and "becoming beautiful."
For beauty, there is a feeling that "money is not tied up", and since the target is in the 40s and above, the sense of financial margin is a little different from the above magazines. I will.
The car advertisement that appeared in this magazine is ... here!
High, suddenly McLaren sports series. The prices listed also go up all at once.
"540C Coupe: 24,100,000 yen"
"570S Coupe: 26,725,000 yen"
"570S Spider: 28,988,000 yen"
"570GT: 28,100,000 yen"
No, no, the main target went up from 30's to 40's to 50's, and the difference between the cars published in this magazine was amazing because it changed from fashion to beauty ^ ^
By the way, Mr. McLaren, it seems that this beauty ST is frequently advertised (I was worried because it was posted every time I saw it at a beauty salon ... ^ ^).
Today, I just saw the magazines that were published appropriately as fluent, but I wondered what car advertisements are posted for each target group, and it is fun to look at various women's magazines. I thought so. From now on, I would like to pay more attention to it.
By the way, the first magazines published at the beauty salon this time are VERY and Oggi mentioned above, and In Red, a fashion magazine for women in their 30s.
No, beautician, did you think I was in my thirties? ?? I'm a little happy (eh? Is it a rule to publish a magazine younger than I thought? Well, that's right ... ^^).
a. If you think about it, Vuan Sankan (a magazine that means 25 years old and is said to be targeted at young and a little wealthy people), which was always published before, may not be published properly before you know it.ぉ ぉ ぉ ~ (laughs)!
GENROQ (February 2019 issue: 980 yen)
The recent magazines I chose and read at the beauty salon weren't women's magazines, but car magazines.
An article about Porsche 992 published in the February 2019 issue of GENROQ "[PORSCHE NOW] Endless Challenge New 911 Debut".
Recently, I read this article most interestingly and happily ^^
★ Additional information has been received since then (2019.2.2) ★
CLASSY. (February 2019 issue: 770 yen)
The special feature of this month's issue is "I can't get happiness if I live in a daze, so I'm afraid of luck and mood ❤ Let's be fashionable! 』\
The target of this magazine is "Urban women who fully enjoy the best time of their lives, from their late 20s to their early 30s." The car advertisement that was posted on such CLASSY. Is ...
Oh! Like the "Oggi" targeted at working Arasa women, there is an advertisement for the Lexus UX200!
Bijin Hyakka (February 2019 issue: 840 yen)
The special feature of this month's issue is "Lady loves pink and floral patterns after all ♡". It is said that it is the latest fashion and cosmetics information magazine with the theme of "younger and more gorgeous than conservatives and more cute and rich than gals", targeting late 20s to early 30s.
I heard that there was no car advertisement in this magazine, but how!Porsche 356 was shown with the model on 25ans (Van Sankan)Just like the one, there is a shot of a car with the model.
Is this a classic Volkswagen Beetle car?
The cars that appear casually in women's magazines are very nice ^^