The best-selling Porsche model is Cayenne
Porsche announced that it has sold a total of 116,964 cars worldwide during the six months from January to June 2020.
Due to various effects of coronavirus, the year-on-year decrease was -12%.
During the first six months of 2020, the Cayenne sold best, with a total of 39,245 units. By the way, there are 34,430 Macan.
The Porsche 911 model also seems to have performed well with a total sales volume of 16,919 units + 2% compared to the previous year.
In addition, Taycan has also been well received, and despite the fact that it has been sold for half a year since the beginning of 2020, which was quite difficult, a total of 4,480 units were sold.
Porsche's best-selling single market is China
In the six months from January to June 2020, China is the strongest single market, recording 39,603 units. It is the hottest market for Porsche now that Porsche sells the most.
And the market of "Asia Pacific, Africa, and the Middle East" had the highest sales volume in the region. This is also a total of 55,550 units sold, and it is said that there is a relatively good tendency.
Sales in Japan are 3,675 units
Furthermore, it seems that Japan and South Korea were also quite strong markets, with Japan selling 3,675 units and South Korea selling 4,242 units. These numbers seem to indicate double-digit growth rates from the previous year. amazing.
32,312 to Europe and 24,186 to the United States.
According to Detlev von Platen, a director of sales and marketing at Porsche AG
"Especially in Europe and the United States, the effects of the coronavirus were also seen in the second quarter, but there is a positive trend. The problem was that most Porsche centers in these markets closed in April 2020. The cause was that it was
"Furthermore, the year before comparison, January-June 2019, was a particularly strong period (so the year-on-year looks worse). However, we are confident and will continue to do so. I am motivated for the second half of the year (July-December 2020). "
"Although the situation has not yet fully returned to normal, it has improved since May 2020, as well as being helped by continued strong sales in China and other Asian markets."
is what they said.
Porsche sales table from January to June 2020
area | 2019 | 2020 | Year-on-year |
Worldwide | 133,484 | 116,964 | -12% |
Europe | 39,243 | 32,312 | -18% |
(Germany) | 14,186 | 10,702 | -25% |
North America | 36,844 | 29,102 | -21% |
(America) | 30,257 | 24,186 | -20% |
Asia Pacific, Africa, Middle East | 57,397 | 55,550 | -3% |
China | 42,608 | 39,603 | -7% |
Source:(Official) Porsche delivers 116,964 vehicles in the first half year
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